SEO Tips
and internet marketing news
Changing Content Strategies is Scary
Change is scary. Especially when money is on the line. Your money. Your customer's money. Always the one to try and be proactive about shifts in search engine optimization, I recently made a major overhaul to my company's content strategy. SEO National would no longer...
How to lose $1,241 a day in organic sales
Yesterday, I posted about how to double your traffic with a proper SEO strategy. Today, I show you the opposite. A lead came to SEO National after they made some mistakes that they needed correcting. More than a few. They made a lot of mistakes. ⛔️ entire site was...
Don’t be scared to make big marketing moves
Just had a call with a client that was scared a few months ago. They wanted to rebrand their company, which meant changing domains, content, everything. They were afraid it would ruin their search engine rankings. You can see on the chart below that towards the end of...
Strong SEO versus Good Website Design
Good website design versus strong SEO. It doesn't have to be one or the other. Here is how to balance creative work and technical SEO to conquer Google. Content is important, but the environment/design that you load your content is equally important. Search engines...
Writing consistently for SEO to conquer Google sucks.
Here's a way to unsuck it. Preparation is half the battle. Your brain will hurt less later on if you already know ahead of time what to write about versus coming up with a new topic on the fly each day. Content calendars are key. Start by mapping out your topics...
Why SEO Matters & Basic Factors
The world has transitioned from physical advertising to the internet, and that has significantly changed the landscape of how marketing is done. Unlike the traditional print and radio ads, SEO requires continual elbow grease in order to be successful. Why SEO Matters...
Indexing and Crawling: Is There a Difference?
Search Engine Optimization has become a thriving industry, which isn’t surprising because getting on the front of page of Google is enough to skyrocket any company’s revenue. This is why people are scrambling to crack the code of SEO and Google. Unfortunately, there...
What Outbound Links Can do for Your Business
If you know even a tiny bit about search engine optimization (SEO), you understand the value of inbound links ("backlinks") in boosting your rankings. Backlinks are when other websites point to your site. Google crawls these links, and if you have a lot of inbound...
Is Organic or Paid Search Better for Your Business?
Any person who owns or patronizes a business will tell you that companies change over time. What was once popular is now obsolete, and what was non-existent is suddenly a thriving business model. The same can also be said for how companies advertise. In past years, to...
How to get your Youtube Videos Noticed
Just like any other kind of content, YouTube videos must be optimized so web users can easily find them. First and most importantly, you need to have a good video because there is no point in trying to optimize a bad video. Let’s take a look at what makes a great...
The Basics of On-page and Off-page SEO
An effective search engine optimization plan is divided into two vital categories: off-page and on-page SEO. Both are necessary for the success of any search engine optimization plan. On-page search engine optimization deals with your actual website and what within it...
What Sets an SEO Agency Apart from the Competition?
There’s no denying that online business is as competitive as ever. This is why it is vital to embrace search engine optimization. But how do you find a good SEO company? A good SEO company fully understands internet marketing from the inside out. It should be...
Keeping an Eye to the Future
The year 2018 is about to end, and there is a common question being asked throughout the content marketing world: What is going to happen next year? People want to look ahead and prepare themselves for what lies around the curve. It seems like the world is changing...
Top Infographic Submission Sites
Infographics are a form of visual story-telling. They are used to present information that uses the elements of design in displaying content. They express complex messages to viewers in a simple way, which can enhance the viewer’s comprehension of the material. While...
Content Ideas for Christmas
Content marketing involves creating, publishing, and distributing articles, creating infographics, recording podcasts, or making videos. This material is specifically aimed at attracting, engaging, and retaining customers. Content marketing continuously varies its...