As a business owner who places a premium on efficiency in the hiring process, I know firsthand the importance of hiring based on a candidate’s soft skills rather than just their technical abilities. Contrary to popular belief, it’s usually not the flashy...
In today’s world, a business’s success often depends on the strength of its online presence. But establishing that presence means keeping up with the latest and greatest internet marketing trends—which are ever-changing. We asked internet marketing professionals in...
Today I had a great lunch with the e-commerce/merchandise buyer team with the Utah Jazz, our newest client at SEO National. We started mapping out the content strategy for Utah Jazz’s “Team Store.” We started by aligning player-specific topics with...
Google recently announced a new series on its YouTube channel, further populating its broad range of resources to help people improve their websites and better understand Google’s practices. The series, titled SEO Snippets, features the Google team answering...
Whitehouse.gov, the official website of the White House and topics on the United States’ economy, national security, budget, immigration, and healthcare has migrated to a new Content Management System. Whitehouse.gov moving their CMS to WordPress is a big move. ...
People might be surprised to learn that images can be used for SEO strategies, but many people in the SEO field are effectively using them to convey content. A strong infographic can empower users’ understanding by breaking down complex information into digestible,...
While many companies offer search engine optimization services, it can be difficult to know if they will provide the quality and results that you need. Choosing an SEO company can be both daunting and confusing. But before you let the choice overwhelm you, consider a...
There are many factors that are considered when a search engine ranks your website. In fact, there’s hundreds, possibly thousands of factors. Many are commonly known or assumed. unique, quality content optimized head structure (title tags and meta) quick page...
Earlier this year we wrote about how Super Bowl 2015’s advertising cost of $4.5 million was a doozy, but not to be surprised if the following year increases even more. Looks like our prediction in our post earlier this year about Super Bowl advertising rates...
The annual championship game of the National Football League, more widely known as the “Super Bowl” is the highest level of professional football in the United States. The game brings endless excitement, solidified unity, and countless advertisements....