Here’s a way to unsuck it. Preparation is half the battle. Your brain will hurt less later on if you already know ahead of time what to write about versus coming up with a new topic on the fly each day. Content calendars are key. Start by mapping out your...
Search engines will always favor some basic elements. By taking advantage of that understanding, you can have consistent growth over the years without having to understand all of the super-technical aspects of SEO. Visitors don’t like a slow website, so neither...
Today I had a great lunch with the e-commerce/merchandise buyer team with the Utah Jazz, our newest client at SEO National. We started mapping out the content strategy for Utah Jazz’s “Team Store.” We started by aligning player-specific topics with...
I had someone ask me today, “Is off-page or on-page SEO more important?” It opened up some good dialogue that I often have with others and I wanted to share my answer. Long-term, off-page optimization will (usually) contribute more to growth than on-page....
Beating your competition at SEO is easy. All you need is one thing. Just one. Before I tell you what that is, you need to start with an understanding that search engine optimization boils down to building brand awareness. Gone are the days of keyword stuffing and...
I’ve been fortunate enough to work with clients ahead of them being featured on Shark Tank. The obvious excitement for a Shark Tank-featured business is that they’re going to get a flood of traffic. However, what many people don’t think ahead about...
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