Good website design versus strong SEO. It doesn’t have to be one or the other. Here is how to balance creative work and technical SEO to conquer Google. Content is important, but the environment/design that you load your content is equally important. Search...
Here’s a way to unsuck it. Preparation is half the battle. Your brain will hurt less later on if you already know ahead of time what to write about versus coming up with a new topic on the fly each day. Content calendars are key. Start by mapping out your...
The world has transitioned from physical advertising to the internet, and that has significantly changed the landscape of how marketing is done. Unlike the traditional print and radio ads, SEO requires continual elbow grease in order to be successful. Why SEO Matters...
Search Engine Optimization has become a thriving industry, which isn’t surprising because getting on the front of page of Google is enough to skyrocket any company’s revenue. This is why people are scrambling to crack the code of SEO and Google. Unfortunately, there...
If you know even a tiny bit about search engine optimization (SEO), you understand the value of inbound links (“backlinks”) in boosting your rankings. Backlinks are when other websites point to your site. Google crawls these links, and if you have a lot of...
Any person who owns or patronizes a business will tell you that companies change over time. What was once popular is now obsolete, and what was non-existent is suddenly a thriving business model. The same can also be said for how companies advertise. In past years, to...
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