SEO Tips From Enterprise SEO Expert
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The Implications of Duplicate Content on Search Rankings
If you’ve invested time and money into building a website that reflects your brand and speaks to your audience, the last thing you want is to get penalized or ignored by search engines. Yet one of the most common (and often overlooked) problems that can sink your SEO...
A Peek at Why Search Engines Might Ignore Your Site
You’ve launched your website, filled it with valuable content, and even started seeing some traffic trickle in. But when you check Google Search Console, a cold reality hits: some of your pages aren’t being indexed. Or worse, your entire site is invisible to search...
Your Guide to Hiring the Right Shopify SEO Expert
Running a Shopify store comes with plenty of challenges, but driving consistent traffic shouldn’t be one of them, especially if you’ve got the right SEO expert in your corner. With thousands of e-commerce stores competing for the same audience, visibility is...
Why FAQ Pages Are a Win-Win for Users and Search Engines
You've probably heard from a professional SEO company at some point to add an FAQ page to your website. Maybe you already have one, or maybe it's been sitting on your to-do list for months. Either way, it's time to stop viewing FAQ pages as filler content and start...
Are Canonical Tags Still Necessary for SEO?
As search engine optimization continues to evolve, you’re probably wondering which technical tactics still make a difference. One question that our Utah SEO agency is asked often is whether canonical tags are still relevant for SEO. With Google's increasingly...
Tips for Writing SEO-Friendly Product Descriptions
You may already know that product descriptions help sell the value of your items, but what you might not realize is that they also play a crucial role in search engine optimization (SEO). Writing SEO-friendly product descriptions is one of the most overlooked ways to...
Schema: The Free Traffic Driver
What is Schema Markup? Schema is code that is added to your website to provide better context to search engines. Using schema markup helps search engines better understand your content and helps them showcase it within search results. Examples of schema in action If...
Comparing Hyphens and Underscores in SEO URLs
You probably don't spend much time thinking about the punctuation in your website's URLs, but you should. Something as small as using a hyphen instead of an underscore can influence how search engines interpret your content. And when you're investing in professional...
How Sitemaps Work and Why They Matter
If you want to improve your website's visibility in search results, you really need to understand sitemaps. Sitemaps may sound technical or optional, but they're one of the most underrated tools in your SEO toolkit. Whether you're managing a small business website or...
HTTP vs HTTPS: Here’s Why Search Engines Reward Security
You know what's interesting about website security? For years, we just sent data back and forth across the internet without really thinking about who might be watching. Now search engines are actually rewarding sites that take security seriously. HTTPS was developed...
11 Questions to Ask Before Hiring an SEO Agency
You've decided it's time to invest in SEO to grow your business. But with so many SEO agencies claiming to have the secret to higher rankings and more leads, how do you know which one to trust? This decision isn't like choosing a new software tool or hiring a social...
AI Optimization: How to Rank in ChatGPT
AI Optimization Executive Summary AI has changed how people search for information. Whether someone asks ChatGPT a question or uses Google's AI features, they're getting answers pulled from what AI systems consider authoritative sources. This case study shows how SEO...
Can You Optimize Funnels for SEO?
Yes. But you’ve probably heard the opposite. Before we get into how funnels can now be optimized for search engines, let’s go back a few years to understand where the current misconception came from. Funnel Platforms Are Built for Funnels Sales funnels and SEO are...
What Can SEO Offer Over Facebook Ads?
For years, Facebook (now Meta) ads were the go-to for entrepreneurs eager to generate leads. Their appeal was undeniable: Access to a vast and growing user base Budget-friendly campaigns Niche-targeting capabilities Easy setup and monitoring But as the digital...
9 Tips to Keep Visitors On Your Site
Click, scroll, gone. It's a scenario every site owner dreads. Visitors arrive, take a look, and then disappear. Although it's normal for some visitors to leave, a high bounce rate can mean something's missing. In this guide, we'll walk you through the common reasons...