You’ve probably heard that building backlinks is a crucial part of SEO. And while that’s true, not all backlinks are created equal. In fact, some link-building tactics that appear helpful on the surface can actually hurt your rankings (or even get you...
Three seconds. That’s how long most people wait for a website to load. If your site takes any longer than that, you miss out on traffic and potential sales. Even search engines evaluate the quality of your site based on speed. If your site consistently loads...
Are you running a business during the day and playing SEO expert at night? I get it, you want to save money and learn everything yourself. But here’s what happens: you do both jobs poorly. You’re researching keywords when you should be serving customers....
Most businesses approach SEO completely backwards. They jump into tactics without understanding who they’re trying to reach or what those people are searching for. So it isn’t surprising that their SEO efforts fail to deliver meaningful results. SEO...
When you start working on SEO for your business, it’s easy to feel overwhelmed by everything you’re told you need to do. From optimizing your website for local searches to building backlinks, creating content, fixing technical issues, and keeping up with...
When another website links to your site, it counts as a vote in the search engine popularity contest. These links are called backlinks. Backlinks are a powerful tool to improve your website’s ranking on Google. When reputable websites link to your business,...
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