2019 offered people from different places and spaces new things to talk about. Thanks to social media and search engines, new things have been learned. What have you looked up most during the past year? It could be any category or specific names of persons that can be...
Content writing for websites and blogs can be hard to do. Making it worse, for some industries, relevant news does not happen every day. So, what do you write about? You may find your answer in repurposing content. Repurposing is more than reviving and re-posting an...
Every once in a while there’s a movement that brings awareness to a great cause. Some come, some go. Ice Bucket Challenge, anyone? The viralness of the ice bucket challenge brought awareness of ALS to mainstream America and helped raise an estimated $100...
The response to our Layton SEO audit has been great. Between the on-page optimization results, backlink portfolio audit, and the video review there’s a lot of useful information. A lot! We figured it might be useful to break it down into an easy-to-read...
If you advertise on Facebook and want to increase your ad CTR and performance, check out these 4 tips. choose proper colors use “real” language use images target effectively
Pitching media without email or distributing a press release without online forms? For those who’ve been in PR for a while, you know you’re old when you remember the above.
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