Transcript
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I’m Mark McGee. I’m the co-CEO of Team CME. TeamCME has been around for I think about 14 years. Um it was actually
started by my dad. He was a chiropractor and he was performing uh physicals for truck drivers. Decided they wanted to start a program where any medical
professional that wanted to provide physicals for truck drivers that they would need to be uh certified to do it.
And so the DOT asked my dad to uh help create the curriculum that would allow doctors to be trained and certified. So
he did that. He trained a whole bunch of medical professionals. Uh thousands have been trained through him and through
team CME. And then he also decided that a lot of these doctors who just great people but maybe not great always at
marketing. He decided to that it’d be a good idea to have an online marketplace where truck drivers can go to find an affordable DOT physical. That’s how the
company started and then um a year and a half ago I I came on board and just trying to you know keep things running
and growing and team CME exists to help medical professionals to either start a DOT physical practice or improve their
DOT physical practice and we also help truck drivers to find an affordable place to get a DOT physical. We do as team CME we most of the business is
built around uh the DOT physical industry. So you know we do have competitors that also provide training uh that also try to help drivers find a
place to to get a physical. You know certainly with having the experience that um Dr. McDehi had in in creating
the training for the DOT physical program. I think his expertise and knowledge along with Dr. Jeff Carlson is
second to none. So I think um as far as the training goes, I don’t think there’s any better place to be trained at than team CME to be able to provide these DOT
physicals. And then I think on the other side is um you know truck drivers, a lot of them are you know entrepreneurs. They are small business owners oftentimes
themselves. And so you know they don’t want to necessarily go somewhere where they’re going to have to pay a whole lot of money, wait a whole lot of time and uh to be able to get this DOT physical.
Our website really focuses on trying to find an affordable, convenient, and close location where someone where this uh truck driver can go to get a
physical. As part of our previous marketing efforts, a lot of what we did,
frankly, was uh I think in-house and um you know, not really done by someone that we felt like we’re experts. Uh
honestly, a lot of it was just done by ourselves and we knew that we weren’t the experts there. Particularly when I came in, I felt like we really needed to
improve our marketing, especially our SEO, since it had been something that maybe had been neglected a little bit.
The team at SEO National, I felt like we’re able to come in, understand what my business was, see where we really needed to make improvements and then
work towards those improvements and implement it in a really impressive and quick manner. Um, we’ve been really grateful to be able to partner with
them. When we were trying to determine who we should use for our SEO, uh, we did look at several different companies that provide it. We definitely made sure
we did our due diligence and talk to different clients. I think for us, I I appreciated how much SEO National was
willing to give and to be able to actually share and describe what they were going to do to be able to help to improve their our SEO rankings. And I
think the other thing honestly if you know um I I did kind of follow maybe stock is a better word uh SEO national
for a little bit on LinkedIn and I was impressed with what values I felt like that they had as we started working with them and you know the results that we’re
getting are also uh really helping to improve the top line of our business.
the team at SEO National, we worked together to to identify keywords that we thought would be important for us to go after. And uh then what we’ve done is,
you know, I think obviously they’re doing a lot of the heavy lifting and we’re making sure that uh the the content and the decisions that are made
um fit with our our values and and then they’ve been able to um really go in and create really optimize our site to be
able to improve the rankings for those keywords that we feel like can really uh drive our our our top line and frankly to the bottom line. I feel like SEO
National has been really responsive since we’ve started working with them.
We’ve worked with them now for several months and I really appreciated that,
you know, I can send them an email and I think it in today’s world uh sometimes people can be hyperconnected, but um I can always expect a response frankly
pretty quickly. Um that we probably understand the business best and they’re to help us. I would definitely recommend working with SEO National. I feel like the team has
been responsive for us.
They keep to their commitments. They help give us information and insights that we weren’t able to identify
ourselves. And they create a plan for us and a roadmap really for us to be able to improve our SEO rankings, which again
flows all the way through from from the top line and increasing our revenue down to the bottom line of profitability.
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