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SEO National’s Damon Burton Featured by SEO Roundtable

Well this is cool. I woke up this morning to be featured by SEO Roundtable. "Damon Burton - The Search Community Honors You" What a privilege to be recognized. If you’re not familiar with SEO Roundtable, it’s one of the top online communities and publications for SEO...

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Is off-page or on-page SEO more important?

I had someone ask me today, "Is off-page or on-page SEO more important?" It opened up some good dialogue that I often have with others and I wanted to share my answer. Long-term, off-page optimization will (usually) contribute more to growth than on-page. But off-page...

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Keyword Research Made Easier

If you’re putting off keyword research because it sounds overwhelming, you might be overthinking it. Keywords capitalize on search terms that people use to find what they are looking for on the Internet. Keywords can improve your search engine rankings and drive users...

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Is Your Website Responsive?

When people want information, they want it instantly. They may search for answers in the middle of a shopping center on a smartphone or in the family room on a laptop. Regardless of the device or screen size, they want to be able to pull up accessible, user-friendly...

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How to Write Irresistible Blog Posts

It's a proven fact that companies that blog get more traffic. Blogging can be a valuable practice but only if that traffic equates to sales. If you would like to increase your blog’s readership, try these tips: Be consistent – The more often you update your blog, the...

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Blogging = An Opportunity to Connect with Customers Emotions

The advantage of content marketing (blogging) over traditional advertising is that it allows you an opportunity to connect with your readers.  When you write on a topic that solves their pain points you create a unique emotional experience that straight up ads could...

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SEO Winner’s Cheat Sheet Guide for Small Businesses

Beating your competition at SEO is easy. All you need is one thing. Just one. Before I tell you what that is, you need to start with an understanding that search engine optimization boils down to building brand awareness. Gone are the days of keyword stuffing and...

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New Website? Don’t Let Content Creation Overwhelm You

You have a new website design in mind and realize you have to add content into it to tell people about you.  You think content will be easy... until you start.  You quickly realize how overwhelming it is to write a company bio.  Even worse, how do you come up with...

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Going on Shark Tank? Make Sure Your Website Doesn’t Crash.

I've been fortunate enough to work with clients ahead of them being featured on Shark Tank.  The obvious excitement for a Shark Tank-featured business is that they're going to get a flood of traffic.  However, what many people don't think ahead about is how that flood...

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Website Not Converting? This May be Why

You might have an ample amount of traffic on your website because you have good SEO, effective social media marketing, and a great online reputation, but your visitors won’t do you much good unless you can convert them into actual customers. You need increase...

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How to Generate Top-quality Content All Year Long

Consistency is a critical part of the long-term success of your content marketing strategy. You cannot be churning out great content in one month and then settle for unengaging, not-so-relevant content the following month. Your content should be predictably...

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Does Content Marketing Still Work?

You have a beautiful website, but no one is visiting it?  Growing your business requires a substantial flow of traffic to your website, which can be attained through search engine optimization ("SEO"). Solid SEO includes the continuous generation of high-quality,...

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