Spoonful of Comfort is an industry leader for mail order, gourmet soup. As a client of our SEO agency, they now ranks for dozens of keywords.  Can you say that you rank #1 for keywords that have over 79 million competing results?  Read their story below.

In October 2007, one of Spoonful of Comfort’s founders received a phone call from their mother that she had been diagnosed with Lung Cancer.  They were shocked, scared and panicked. The hardest part about hearing the news, was that their mother lived in New Brunswick Canada and they lived in Florida. More difficult still, they had just returned the day before from a trip visiting her. With two young children in school, I couldn’t just turn around and go back.

They were so upset and felt helpless being so far away. They needed to “Do Something”. They looked into sending flowers or fruit, but nothing seemed appropriate. They wanted to show her how much they cared, and in some way comfort her.  They immediately thought of chicken soup – it’s what she (like many mothers) used to make to comfort me. And the idea for Spoonful of Comfort was born.

It is not easy taking something so popular, but so simple by design to the mainstream consumer base online.  However, after years of developing a quality product and a way to fulfill orders effectively, Spoonful of Comfort became a success.  After Spoonful of Comfort’s interest in increasing their online customer base, they had bad experiences with other agencies.  After a referral from a mutual contact of theirs that was also a client of SEO National, Spoonful of Comfort soon experienced the same, quality SEO services that their referring contact was enjoying.

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